Meet Natalie Pastrof, the AE Who Leads With Trust

Meet Natalie Pastrof, our Account Executive based in Little Silver, New Jersey. Natalie drives revenue by managing and closing mid-market and enterprise deals across both direct and channel-led motions, helping companies adopt the NetBox Labs platform as their system of record for network infrastructure.

No two days look the same. “I’m running discovery calls, coordinating POCs, aligning with my rockstar SE Peter and stellar BDR Sheila, cleaning up HubSpot, and keeping partners and prospects moving forward across a diverse mix of industries and deal stages in New York, New Jersey, Pennsylvania, and Connecticut,” she shares. “Every deal is different, every customer comes with their own infrastructure challenges and goals, and figuring out how to solve each unique problem keeps the work meaningful. I’ve never found myself going through the motions.”

What made the decision to join easy was clear from her first interview. “I clicked with everyone I met, felt genuinely supported from the start, and believed in what NetBox Labs was building, a platform that’s becoming the backbone of how enterprises manage and automate their network infrastructure,” Natalie explains. “That combination of strong culture and real market impact made it a no-brainer.”

Nine months in, she is still learning something new every day. “Whether it’s deepening my technical knowledge of the platform or navigating complex deals across industries I hadn’t worked in before, I’m inspired by my leadership and peers, and I genuinely believe in the impact we’re making,” she says. “Waking up excited about the work you do isn’t something everyone gets to say, and I don’t take that for granted.”

Beyond the variety of the work, what sets the role apart for Natalie is the relationships. “I take a lot of pride in building genuine trust, both with my customers and internally with my team,” she shares. “The connections with good people are what make the day-to-day rewarding in a way that’s hard to replicate in other roles.”

Ask Natalie where the company values show up in her work, and she points straight to Get It Out There. “Early on, I made a conscious decision not to sit on problems or try to figure everything out on my own,” she says. “If I was navigating a tricky deal dynamic or unsure how to position something, I’d go directly to a teammate, a senior AE, or leadership and just ask. People here genuinely want to help, and asking the right question at the right time moves deals forward faster than waiting until you feel fully ready. For me, Get It Out There isn’t just about shipping product. It’s about having the self-awareness to know when you need input and the courage to go get it.”

Keep It Simple is the one she has had to actively practice. “I naturally tend toward analysis paralysis, wanting to know every answer and map out every scenario before I act,” Natalie admits. “What I’ve learned here is that overcomplicating things rarely helps and often slows things down. Whether it’s how I structure a follow-up email or how I think through a deal strategy, less is almost always more. Stripping things back to what does this customer actually need, and what’s the clearest path to showing them that, has made me a sharper, more confident AE.”

Find Natalie on LinkedIn to connect. Read more about our culture and check out our open roles here: netboxlabs.com/careers